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Downloadable Solution Manual for Marketing Real People Real Choices 5th Edition Solomon

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Downloadable Solution Manual for Marketing Real People Real Choices 5th Edition Solomon
Available Instructor SOLUTION MANUAL for Marketing Real People Real Choices 5th Edition Solomon INSTANT DOWNLOAD Digital files

INSTANT DOWNLOAD

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Table of Contents

Chapter 1: Welcome To The World Of Marketing
Chapter 2: Strategic Market Planning
Chapter 3: Thriving In The Marketing Environment
Chapter 4: Marketing Research
Chapter 5: Consumer Behavior
Chapter 6: Business-To-Business Markets
Chapter 7: Sharpening The Focus: Target Marketing Strategies And Customer Relationship Management
Chapter 8: Creating The Product
Chapter 9: Managing The Product
Chapter 10: Services And Other Intangibles
Chapter 11: Pricing The Product
Chapter 12: Catching The Buzz: Promotional Strategy And Integrated Marketing Communication
Chapter 13: Advertising, Sales Promotion, And Public Relations
Chapter 14: Personal Selling, Sales Management And Direct Marketing
Chapter 15: Delivering Value Through Supply Chain Management: Channels Of Distribution And Logistics
Chapter 16: Retailing: Bricks And Clicks
Appendix A: Qode In Action: Implementing A Marketing Plan
Appendix B: Sample Marketing Plan: The S&S Smoothie Company
Appendix C: Marketing Math

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