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Downloadable Test Bank for Marketing Management A Customer-Oriented Approach 1st Edition Clow

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Downloadable Test Bank for Marketing Management A Customer-Oriented Approach 1st Edition Clow
Available Instructor TEST BANK for Marketing Management A Customer-Oriented Approach 1st Edition Clow INSTANT DOWNLOAD Digital files

INSTANT DOWNLOAD

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Table of Contents

Chapter 1: The Nature Of Marketing Management Southwest Airlines
Chapter 2 Case: Scooping Up Success
Chapter 3: Data Warehousing Costco
Chapter 4: Building A Customer-Oriented Marketing Department Aflac
Chapter 5: Customer Acquisition Strategies And Tactics Sony
Chapter 6 Case: Pricing
Chapter 7: Advertising, Alternative And Direct Marketing Smuckers
Chapter 8 Case: Barney’S Bookstore
Chapter 9: Personal Selling Ibm

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