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Downloadable Test Bank for Marketing Real People Real Decisionscanadian 3rd Edition Solomon

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Downloadable Test Bank for Marketing Real People Real Decisionscanadian 3rd Edition Solomon
Available Instructor TEST BANK for Marketing Real People Real Decisionscanadian 3rd Edition Solomon INSTANT DOWNLOAD Digital files
INSTANT DOWNLOAD
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Table of Contents

Chapter 1: What Is Marketing?
Chapter 2: Making Strategic Marketing Decisions
Chapter 3: Market Segmentation And Positioning
Chapter 4: Marketing Research
Chapter 5: Consumer Buying Behaviour
Chapter 6: Organizational Buying Behaviour
Chapter 7: Product Strategy
Chapter 8: Product Management
Chapter 9: Pricing Strategy
Chapter 10: Channels And Supply Chain Strategy
Chapter 11: Retailing And E-Tailing
Chapter 12: Integrated Marketing Communications
Chapter 13: Communication Mix And Tactics
Chapter 14: Developing And Implementing A Marketing Plan

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